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Policy

The purpose of this policy is to establish guidelines by which alcohol and tobacco products may be advertised, sponsored, and promoted on the University of Wisconsin-River Falls campus.

“The use and abuse of alcohol has been an ongoing matter of significant concern for the people of the state of Wisconsin. The University of Wisconsin System recognizes the importance of addressing this issue on its campuses and in its communities because the abuse of alcohol interferes with the education and well-being of its students” (University of Wisconsin System, retrieved from http://www.uwsa.edu/acss/aoda/principles.htm).

“The American College Health Association (ACHA) acknowledges and supports the findings of the Surgeon General that tobacco use in any form, active and/or passive, is a significant health hazard.” To this end, the American College Health Association recommends that campuses, “Prohibit the campus-controlled advertising, sale, or free sampling of tobacco products on campus or in campus-controlled situations, properties, and environments,” and “Prohibit the sponsorship of campus events by tobacco-promoting organizations.” (American College Health Association, retrieved from http://www.acha.org/info_resources/tobacco_statement.pdf).

Authority

The UW-River Falls Chancellor issues this policy in accordance with the Administrative Policy process.
The ACBF is responsible for the administration of this policy. Request an exception to this policy by writing to administrative-policy@uwrf.edu.

Sanctions and Appeals Process

Failure to adhere to the provisions of this policy may result in appropriate disciplinary action as provided under existing procedures applicable to students, faculty, and staff, and/or civil or criminal prosecution.

Procedure

1. Advertising or marketing with the primary purpose of promoting alcohol and/or tobacco use (including in official University print or online publications and media) is prohibited on campus and at university-sponsored events.
   
2. Alcohol and/or tobacco industry or product sponsorship of campus or university-sponsored events is prohibited.
   
3. Distribution of alcohol or tobacco industry promotional giveaways is prohibited on campus or at university-sponsored events. Examples: Community businesses, such as a bar or a distributor, can advertise, market, or sponsor an event; but the primary purpose cannot be to encourage alcohol and/or tobacco use, and the specific brand name of the product and/or logo cannot be used. Promotional giveaways with alcohol or tobacco product brand names or logos cannot be distributed on campus or at university-sponsored events.
   
4. Campus student-run media are encouraged, but not required, to follow this policy.

University Responsibilities

Department/Unit Responsibilities

Related Documents

• Regents Policy on Principles for Developing Alcohol Policies and Programs at UW System Institutions
  http://www.wisconsin.edu/bor/policies/rpd/rpd9-1.htm
  
• UWRF Administrative Policies AP-07-101, AP-01-101, and AP-07-104.

Contact

Please direct questions about this policy to administrative-policy@uwrf.edu.